The International Advertising Association (IAA) is a unique strategic institution that addresses the common interests of all the disciplines across the full spectrum of marketing communications from advertisers to media companies as well as advertising and interactive agencies, direct marketing firms and even individual practitioners.

The India Chapter of IAA was incorporated as a not-for-profit Company in July 1991. Ten years earlier to this formal incorporation, IC-IAA was present in the form of ‘Association of Persons’. Over the last 35 years, IC-IAA have developed and delivered many innovative programmes and initiatives. Particularly it was behind the advertising self regulation movement in the country, which gave birth to Advertising Standards Council of India. IC-IAA has been in the forefront representing the industry whenever there was perceived impairment for freedom of commercial speech or occasions that could be construed as hindering consumer choice. For instance, it has taken up causes of Tax Deducted Source and Service Tax with the powers that be, when these were first introduced, and brought about clarity and transparency on the subjects.



Avinash Pandey

Chief Executive Officer ABP Network Pvt. Ltd.

Vice President

Abhishek Karnani

Director The Free Press Journal

Hon. Secretary

Nandini Dias

Ex -CEO Lodestar UM

Hon. Treasurer

Jaideep Gandhi

Founder, Another Idea

Immediate Past President

Megha Tata

CEO Cosmos-Maya